There are certain things to remember about text message responses and best practices for asking people to respond.
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If you're on a 10DLC or Toll-Free number, these are the best for collecting replies from customers. You can have actual two-way conversations with any contact.

If you're on a Shared Short code, you're not the only customer who uses that number. Your ability to collect replies is very limited, and there is a small chance that someone replies with a keyword owned by another customer. When this happens, they will get the auto-response from that keyword - which can cause confusion. If you're sending higher volumes and need replies, you should consider getting your own Dedicated Short code.

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If you DO want responses - Ask people to reply with YES, NO, Y or N - we reserve those types of responses for everyone to use on short codes, and it makes it really simple to sort your replies.

If you DO NOT want responses - Be sure your message language limits the possibility of responses. Meaning, don't end your messages with questions or content people will feel inclined to respond to.